
About Behind The Lines
Behind The Lines was created with a simple idea: leadership and organisational development should be practical, relevant and grounded in real business challenges.
Our work is shaped around each client organisation. Rather than delivering standardised programmes, we design development that reflects the context, culture and priorities of the businesses we support.
We exist to share knowledge that helps businesses grow.
Behind The Lines brings together experienced consultants, coaches and trainers who work with organisations to strengthen leadership capability, improve decision-making and support sustainable business growth.
Our work combines practical commercial experience, academic insight and structured development programmes designed to deliver lasting impact.

Practical experience.
Thoughtful development.
Behind The Lines was created with a simple idea: leadership and organisational development should be practical, relevant and grounded in real business challenges.
Our work is shaped around each client organisation. Rather than delivering standardised programmes, we design development that reflects the context, culture and priorities of the businesses we support.
Our team includes experienced executives, accredited coaches, facilitators and academic specialists who bring different perspectives to leadership development and organisational growth.
We work with organisations of all sizes, from smaller specialist businesses through to large institutions, helping leaders think clearly, build stronger teams and navigate change with confidence.
Meet the Team
Behind The Lines is built around a network of experienced practitioners who combine commercial expertise with coaching, facilitation and leadership development.

Melanie Roberts, MBA (Tech Mngt) C.M.B.E, FHEA, PGCLT
Founder and CEO
Melanie is an experienced Management Trainer and Visiting Lecturer in Strategy and Leadership, working with organisations from ambitious SMEs to major brands such such as the BBC, Dentsu and The stage to sharpen commercial strategy and accelerate sustainable growth. Mel is an expert contributor on Operational Excellence for the government backed Help to Grow programme.

Olivia Gadd, MBA, FRSA
Accredited master coach, team coach and facilitator
Olivia is a highly experienced executive coach with a background of 30+ years as a senior executive, non-exec, trustee and consultant. She creates a space for thinking, reflection and development in one-to-one, group and team settings. She brings support and challenge to conversations aimed at enabling people to identify practical and sustainable outcomes.

Richard Keogh
Accredited Coach and Trainer
Richard is a seasoned business leader with experience as Managing Director and Commercial Director. He mentors MBA students at Kingston University and coaches business owners to navigate growth and complex challenges.
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Simon Hassell
Strategy and Transformation Lead
